Episodes
Wednesday Sep 21, 2016
Ken Sahlin, DOmedia
Wednesday Sep 21, 2016
Wednesday Sep 21, 2016
This week, it’s all about advertising. I’m talking to Ken Sahlin, the CEO of DOmedia, a Columbus, Ohio company that’s in the business of putting together media buyers and sellers using software.
Ken talks about how the company has developed a set of cloud-based applications that make media planners aware of out of home media they can use, and then takes a lot of the pain out of the buying and execution process through slick tools.
We talk about DOmedia's roots, the reason it went into stealth mode for a few years, and how last year the company saw 450 per cent growth.
If your digital signage business touches on ad dollars, you’ll want to have a listen.
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