Episodes
Wednesday May 23, 2018
Sheldon Silverman, Smartbomb Media
Wednesday May 23, 2018
Wednesday May 23, 2018
If you deal with companies over in Europe, you've probably been carpet-bombed lately by email requests to update your subscription settings for things like product announcements.
That all owes to something called GPDR, the General Data Protection Regulation that goes into effect in the European Union at the end of this week.
You can count me in as someone who barely has the acronyms correct, never mind a grip on what it means. The short story is that it is a law on data protection and privacy for all individuals within the European Union, and it also addresses the export of personal data outside the EU.
So if you are in digital signage or digital out of home, in particular, you should care about this. GDPR is a problem for a lot of digital media companies, but an opportunity for those that use anonymous data, like a lot of place-based media operators.
Sheldon Silverman, the CEO of Chicago-based SmartBomb Media Group, has his head around all this. So I asked Silverman, who also heads the Digital Signage Federation's Global Digital OOH Council, if we could do a podcast to fill the rest of us in. Get a pen and paper. This is worth taking notes ...
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Wednesday Apr 18, 2018
Megan Dutta, Women Of Digital Signage
Wednesday Apr 18, 2018
Wednesday Apr 18, 2018
Megan Dutta and Andrea Varrone have been longtime friends in AV circles, and spoken often about putting together an organization that represented the interests and aspirations of woman in this industry.
They finally saw time open up last summer and started organizing what turned into Women of Digital Signage. The group had its first gathering - a breakfast at Digital Signage Expo - and it went over so well extra tables had to be added.
Though only around since right after the new year, the breakfast attracted almost 100 women and the group already has some 200 members.
Sometimes these kinds of things have a lot of energy at the start, but never really come together. But this isn't one of those times. They have a board, website, social media feeds, an active blog and on and on. This is a going concern.
Dutta and I have been trying and failing to get a call together for weeks, but we finally pulled it off. In this podcast, we talk about the thinking behind the group, its aspirations and how to get involved.
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